Visual content refers to any material that conveys information or messages through visual means. This includes images, videos, infographics, illustrations, and animations. The primary purpose of visual content is to enhance understanding and engagement by appealing to the audience’s visual senses. It often complements text by providing a more accessible and immediate way to grasp concepts, ideas, or narratives. As a key component in various fields, such as marketing, education, and design, visual content helps to capture attention, convey emotions, and communicate complex information more effectively. The rise of social media and digital platforms has further emphasized the importance of visual content, as it is often more likely to be shared and consumed compared to textual content.
### The Evolving Landscape of Image Development In today's digital era, artificial intelligence is reshaping how marketers create visual content. To delve deeper into these changes, insights from Grant Farhall,…